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Board of Directors

Your Board is responsible for the overall leadership of your Society, acting always in the best interests of saving and borrowing members.

View their profiles to find out more about them in their own words.

Gary Hoffman

Chair of the Board

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I have had an account with Coventry Building Society since I was five months old. My parents and children have accounts. I know how well the Society looks after people.

That’s remained true throughout the challenges of 2020, when I’ve valued the opportunity to connect directly with members over video calls and to support colleagues. I strongly believe that looking after colleagues means they can do a better job for members.

Image of Steve Hughes

Steve Hughes

Chief Executive Officer and Executive Director

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I am dedicating my time to building an organisation fit for our current members and future generations. I am passionate about my role; it is a privilege for me to lead this organisation. I take personal responsibility for building a business that can be as successful in the next 137 years as it has been in the previous 137.

I strongly believe that people are our greatest asset. I want to create opportunities for my colleagues and have a culture they can be proud of. I’m equally excited by the role we can play in our communities.


Iraj Amiri

Independent Non-Executive Director

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The culture at the Society is visible in the face of every colleague. I have seen many businesses and very few display the Society’s culture of dedication to service. In addition to ensuring financial probity and balanced reporting, my role is to preserve and protect that culture, as I believe it’s the business’s biggest asset.

I was born and raised in the Middle East, so I’m able to bring a different perspective to the Board. It’s important to me to showcase diversity and the benefits it brings and to drive ongoing inclusivity initiatives across the Society.


Peter Frost

Chief Customer Officer and Executive Director

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I joined the Coventry eight years ago because I believed it would be different. I have been proven right. The Society provides excellent, human-led customer service, underpinned by a culture where all employees are treated fairly and with respect. Engaged colleagues go the extra mile so it’s a win-win. 

Even when Covid-19 brought significant challenges for the Society - as it did elsewhere - I’m proud that the Society’s swift and decisive response kept an absolute focus on supporting members and colleagues.


Catherine Doran

Independent Non-Executive Director

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I joined the Society because of its human-centric approach. It was evident from my very first meeting with the Board and executive team. It translates into a genuine concern for members. The ‘member first’ principle is talked about in every board meeting and decisions are always made with members in mind. 

Of course, that includes decisions about how to make sure the Society stays current. With over 40 years’ experience in IT and organisational transformation, I play a key role in guiding Coventry Building Society’s change agenda.


Jo Kenrick

Senior Independent Director

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Throughout my career, I’ve always been concerned about how our decisions affect the real people at the end of the process. And at the Coventry, it’s a delight to be on a board that thinks the same way. The commitment to support members is evident in every discussion we have.

As Chair of the Remuneration Committee, for example, it’s really tricky to balance fair pay and benefits to keep talented people, with spending money wisely, as both are in our members’ best interests. As a woman in business, I’m also passionate about diversity and balance, and this is another subject that I’m delighted that the Committee, and the Society as a whole, are putting lots of focus on.


Shamira Mohammed

Independent Non-Executive Director

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I bring my financial services experience to contribute to the Society’s strategy and I am committed to ensure we continue to provide value to our members, colleagues and all our stakeholders.

I am passionate about long-term sustainability, by putting members at the heart of all its decisions the Society has successfully been in existence for over 100 years. I believe we need to ensure we continue to make long-term decisions and evolve with the changing needs of our members and society as a whole.

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Brendan O'Connor

Independent Non-Executive Director

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A mortgage is a financial contract but a home is so much more. It’s dreams, heart, family and ambition. As we help members to realise these dreams, we must also focus on sustainability - how to behave responsibly, be a good partner in our communities and make sure our business model is sustainable.

I am incredibly impressed with the customer focus that exists in the business and I care about protecting that focus as the Society transforms and inevitably more interactions become remote.


Martin Stewart

Independent Non-Executive Director

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I have a strong belief in mutuality. I recall a time in my career when I was advising financial institutions whether to demutualise, when their competitors were. I could see that mutuality was in the best long-term interest of members - and that’s still true today. 

This is reflected in the service at the Coventry. I’m extremely impressed with the fact that when the Covid-19 crisis materialised, faced with huge challenges, our employees got back to normal service levels in four weeks.


A fond farewell

Image of Peter Ayliffe

Peter Ayliffe

Deputy Chair of the Board

Peter joined the Society in May 2013 as a Non-Executive Director and is Deputy Chair of the Board. After eight years on the Board, he has decided to retire and wanted to share some final thoughts about his time here: 



“We’ve never lost sight of the fact that we’re owned by our customers, and that it’s our responsibility to put their interests first.”